How could an intelligent tennis racket improve the player's experience? More intelligence in power tools? More intelligence in meters and mowers and mittens? Smarter bicycles and bananas? Who's going to connect all that stuff in ways that your customers will pay for? Who's going to take different combinations of all the data those intelligent thingamajigs are spewing an turn it into insights? The answer's the same as it has always been: It'll be you, or it'll be your competitor.